Related content
-
Global Marketer WeekHaloIn case you missed it… Powerful ÌÇÐÄvlog¹ÙÍøcontent from Q1: Marketer of the Future, Better Ideas, transparency, GenAI, sustainability and Halo
Read more about "In case you missed it… Powerful ÌÇÐÄvlog¹ÙÍøcontent from Q1: Marketer of the Future, Better Ideas, transparency, GenAI, sustainability and Halo"We are constantly working with our members to share best practice and smart ways for marketing to make a bigger impact. Here are…
-
Programmatic & ad techAgencies & partnersIntegrated marketingBrand purposeAgency managementCreativityInfluencer marketingMarketing effectivenessMarketing procurementIntegrated marketingMarketing capabilitiesMarketing procurementKnowledge Spotlight – Sponsorship Strategy 101
Read more about "Knowledge Spotlight – Sponsorship Strategy 101"This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
-
Agency managementAIIn case you missed it… Powerful ÌÇÐÄvlog¹ÙÍøcontent from Q3: media planning tools, insights in AI and marketing updates from APAC & LATAM
Read more about "In case you missed it… Powerful ÌÇÐÄvlog¹ÙÍøcontent from Q3: media planning tools, insights in AI and marketing updates from APAC & LATAM"We are constantly working with our members to share best practice and smart ways for marketing to make a bigger impact. Here are…
-
Media & analyticsAIHow AI could augment human insights
Read more about "How AI could augment human insights"New technology is changing the way the insights function works across the globe. Ioana Danila, Senior Manager, Global Insights at…
-
Marketing technologyInclusive marketingMarketing technologyInclusion is the future for brand growth
Read more about "Inclusion is the future for brand growth"Keen to avoid the gaze of the manufactured outrage machine, marketers have been timid about investing in Diversity, Equity and…
-
Media & analyticsGlobal Marketer WeekForum ConnectEvery brand needs a stronger insight function
Read more about "Every brand needs a stronger insight function"Insights is rapidly evolving, so how has the function changed in the last three years? And what does the future look like? Ioana…
-
Media & analyticsÌÇÐÄvlog¹ÙÍønames new chairs for Insight Forum and National Associations Council
Read more about "ÌÇÐÄvlog¹ÙÍønames new chairs for Insight Forum and National Associations Council"The ÌÇÐÄvlog¹ÙÍøhas appointed a new co-chair for its Insight Forum and a new chair for its National Associations…
-
Media & analyticsThe new rules for successful insights teams
Read more about "The new rules for successful insights teams"New ÌÇÐÄvlog¹ÙÍøresearch, conducted in partnership with Human8, provides a clear roadmap that enables global insights leaders to deliver…
-
Benchmark: Measuring the ROI of the Insights function
Read more about "Benchmark: Measuring the ROI of the Insights function"ÌÇÐÄvlog¹ÙÍømember benchmark on the importance of demonstrating the return of investment (ROI) of Insights & Analytics function.
-
Media & analyticsBenchmark: Consumer Intimacy Programs
Read more about "Benchmark: Consumer Intimacy Programs"ÌÇÐÄvlog¹ÙÍømember benchmark on perspectives on Consumer Intimacy Programs
-
Benchmark: Insights Core Competencies
Read more about "Benchmark: Insights Core Competencies"ÌÇÐÄvlog¹ÙÍømember benchmark on the key skills insights leaders are focusing on
-
Agencies & partnersBenchmark: Consumer segmentation partners in APAC
Read more about "Benchmark: Consumer segmentation partners in APAC"ÌÇÐÄvlog¹ÙÍømember benchmark on identifying segmentation suppliers in APAC